Corporate Strategy


  • Increasing margin pressure and higher customer requirements
  • Growth, particularly internationally requires an adjustment of corporate strategy and consecutive adjusted Target Operating Model

Project approach

  • Recording of status quo and assessment of current value drivers in form of a SWOT analysis
  • International comparisons of value driver development and state-of-the-art solutions
  • Preparation of various strategy models and start of strategy discussion
  • Moderation of strategy dialog and processing of current issues
  • Preparation of strategy paper
  • Preparation of implementation and communication concept


  • Realisable strategy underpinned with measures