Integrated working environment
Challenges:
- Diverse, historically developed office environments and workplace concepts
- Local decision authorities regarding space and fit out standards
- Office and work environments are not compatible with the challenges of a globally interlinked knowledge society
- No adapt reactions on increasing lack of qualified knowledge workers
- Differentiated identification with the company internally and externally
- Lacking balance between efficiency and effectiveness
Project approach
- Deduction of a workplace-strategy considering the components: “Human-Workplace-Property”
- Human: employee and employer culture, work-life-relationship, brand image
- Workplace: work environments as manufacture for knowledge, space and infrastructure shall support target
- Property: location of property, exterior appearance/image, sustainability
- Dissolution of the stress field between the company functions human resources, marketing and finance via CREM
- Implementation of goals of marketing and human resources with side terms of finance
- Compensation of investments in job environment and real estate via benefits for employees (increased satisfaction and work productivity)
- Application of a comprehensive toolbox, like e.g.:
- Definition of culture and brand target image
- Definition of location and appearance of the property
- Process analysis resp. human and space
- Complement of real estate strategy via global guard rails for work environment
- Analysis of effectivity and efficiency regarding the stress field human resources, marketing and finance
Results
- Convergence between company’s status and target culture via top-down wording of guide rails
- Rational and objective real estate decisions
- Creation of an ideal work environment for employees as per requirements and tasks
- Ensuring of compliance with legal minimum requirements regarding workplace
- Lower real estate costs
- Low employee fluctuation
- Increased quality of space provision
- Improved employees’ satisfaction
- Boosting of employer branding